Stefania Tardito
Product leader, consultant, educator and builder, based in Stockholm.
I care about what's worth building, how teams decide, and what AI changes about both.
More than ten years in product across retail, e-commerce, SaaS and B2B. Today I work as a product consultant through SeventyOne Consulting, teach at Hyper Island and build things with AI.
Product Rhythm is my home on the web: my work, my writing and my experiments.

- 2015Nordic MorningDigital marketing consultant
- 2018MatHemConversion, then product
- 2021AhlsellB2B e-commerce
- 2023UniversumDigital growth
- 2025NextoryAcquisition & conversion
- 2026SeventyOneConsulting & teaching
About
I'm known for asking difficult questions early, and for creating clarity where complexity gets in the way.
To me, building products means bringing strategy, discovery, technology and execution together to solve real customer and business problems. I work comfortably between executive discussions, customer research, experimentation and delivery, and I do my best work where the challenge is defining the problem before building the solution.
I'm particularly interested in how generative AI is changing product development: not only the experiences we can offer customers, but how organisations find opportunities, prioritise and build. I build with it myself, every week.
I work in Italian, English and Swedish.
What I care about
Building the right thing
before building the thing right
Clear thinking
over quick answers
Outcomes
over output
Evidence
over opinion
Sustainable progress
over short-term speed
Things I've built
Alongside client work I build real products with AI, from idea to something people use. It keeps my judgement honest.
Diario
Family app, two users
Everything our son's school sends, in one place we can read on a phone before coffee. Private, and the project that changed how I think about distance from the user.
Private
Bloom
Running & strength coach
A training coach I built to get from a herniated disc to a half marathon. Pulls data from Garmin, eases off when something hurts, and writes a short note after every run.
Used daily
SeventyOne Match
Internal tool
Brings 220+ interim roles from email, LinkedIn and job boards into one searchable place, matched to consultants. Built for the SeventyOne team.
Used internally
Middag
Family dinner planner
Built in a weekend because no existing tool understood my family. A week of dinners in seconds, cook mode with live timers, and a shopping list sorted by aisle.
Try the demo
What colleagues say
“Stefania brought deep expertise and a structured, confident way of working that had a clear impact on how our team collaborated and delivered. She combines strong analytical skills with a can-do attitude and excellent communication, making complex work easy to…”
“Stefania brought strong analytical skills and a structured mindset to our work, while also contributing with openness and a strong sense of collaboration. She had a natural ability to connect business needs with user insight and was a key part of building mome…”